A history of "pay-per-use IT" at HPE

From our first pay-as-you-go offering to the introduction of HPE GreenLake, HPE is paving the way on consumption-based services through innovation and partnership to help that meet the exact needs of our customers.

The Start of Pay-As-You-Go

Jan 1,
2006

Hewlett Packard (HP) begins the company's pay-as-go journey by introducing Utility Ready Storage, Utility Ready Computing and Infrastructure as a Service (IaaS) programs to align costs to compute utilization.

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Incubation of IaaS

Jan 1,
2010

HP extend Infrastructure as a Service on a custom-basis to the EMEA region.

Renault Chooses Pay-As-You-Go

Jun 29,
2012

Renault selects HP’s pay-as-you-go financial model to reduce capital investment and ensure predictable ongoing costs.

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HP Launches Datacenter Care Flexible Capacity

Jun 9,
2014

HP launches Datacenter Care Flexible Capacity worldwide, a pay-as-you-go model that removes boundaries between datacenter and cloud resources for easy management of a hybrid IT environment.

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Recognition by Frost & Sullivan

Sep 9,
2015

HP Flexible Capacity is recognized by Frost & Sullivan with the Customer Value Leadership award, highlighting the solution's ability to address enterprise needs for a flexible, cost-effective, and holistic data center management service.

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Flexible Capacity Receives Enhancements

Sep 27,
2016

New enhancements to Flexible Capacity expand the ability to include Azure services as part of the pay-as-you-go solution.

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HPE Launches 3PAR Flash Now

Nov 28,
2016

HPE launches the innovative HPE 3PAR Flash Now initiative, which leverages Flexible Capacity to offer 3PAR starting at $0.03 per usable gigabyte (GB) per month.

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HPE Acquires Cloud Cruiser

Jan 23,
2017

The acquisition bolstered consumption-based IT for customers and displayed HPE's commitment to further differentiate and strengthen HPE Flexible Capacity.

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HPE Flexible Capacity is Enhanced

Apr 7,
2017

HPE makes enhancements to HPE Flexible Capacity to include containers on demand.

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HPE and Wipro Limited Team Up

Jun 29,
2017

HPE teams with Wipro Limited to deliver consumption based IT through a new global go-to-market agreement.

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HPE and Rackspace Team Up

Nov 13,
2017

HPE partners with Rackspace to offer the industry’s first pay-as-you-go OpenStack private cloud delivered as a managed service

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Introducing HPE GreenLake

Nov 27,
2017

HPE takes consumption-based IT to the next level with the launch of HPE GreenLake, a suite of consumption solutions targeting top customer workloads.

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Partners Profit from GreenLake Consumption Model

Jun 18,
2018

Channel Partners will increase margin and revenue streams with new HPE GreenLake Flex Capacity.

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HPE GreenLake Expands to the Cloud

Jun 19,
2018

HPE introduces HPE GreenLake Hybrid Cloud, a consumption experience designed to help customers manage and optimize their on- and off-premises clouds.

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